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Swedish Design Movement Manifesto

The Swedish Design Movement is a government-led initiative bringing together stakeholders from the worlds of design, fashion and architecture who are all actively transitioning towards increased sustainability. They have all signed this manifesto.

Influencing how we live our lives is nothing new in Swedish design. Driven by society’s evolution,
Swedish designers have shaped profound social reforms and fast-footed unicorns alike. Innovations
that have forever changed our daily life.

And now, it’s time again. The world must transition, and rapidly so, in order to meet the global
challenges. Some argue that it’s already too late, but humanity has done it before: found
solutions that no one thought were possible. Encouraged by the next generation and supported
by politicians, academics and the industry, the creative sectors are taking the leading role
in achieving the goals of Agenda 2030.

Architects, fashion designers, researchers and designers! Craftsmen, engineers and developers
in Sweden and all around the world! Under a common flag, we can push the development in the
right direction.

From the glassworks to the lab, from the forest to the drawing table, from north to south, locally
and globally – let us do what we can to hasten the transition through groundbreaking design.

A new era for our design nation of Sweden starts now.

Swedish Design Movement is a Swedish government initiative managed by the Swedish Institute in collaboration with Architects Sweden, the Swedish Fashion Association, the Swedish Federation of Wood and Furniture Industry, the Swedish Society of Crafts and Design (Svensk Form), Swedish cities, regions and other partners like Business Sweden and Visit Sweden. With the support of the Embassy of Sweden in France.